<ul data-eligibleForWebStory="true">Shopify cart abandonment is a common challenge faced by e-commerce businesses, with a 70% rate.Custom web development can address issues like long checkout processes, slow loading, and trust.Strategies include auto-fill features, one-page checkout, mobile-first approach, multiple payment gateways, and trust badges.By optimizing user experience and addressing trust issues, businesses can reduce cart abandonment.