<ul data-eligibleForWebStory="true">Google is enhancing fraud detection on UPI platforms and Google Pay using AI.In 2024, Google helped prevent frauds worth ₹13,000 crore and issued over 41 million scam warnings.A new engineering center will be established in India, focusing on building India-specific safety tools.Expansion of Google's fraud awareness program DigiKavach.Campaigns like “Mauka Gawao” have reached over 177 million users.Google collaborates with the Indian Cyber Crime Coordination Centre and the national cybercrime helpline.Teaming up with banks, telecom companies, and fintechs through the Safer Internet India Coalition.Introduction of an interactive tool called ShieldUp! to educate users on recognizing scams.Google funds awareness campaigns targeting vulnerable users and MSMEs through NGOs like CyberPeace Foundation.Plans to introduce AI-generated content labels to combat misinformation like deepfakes.Google Play Protect scans 200 billion apps daily to identify and remove malicious software.Preparation for future threats by moving toward quantum-resistant cryptographic methods.Google aims to save Indians ₹20,000 crore from cybercrime losses by 2025.The initiative combines AI fraud prevention, localized threat analysis, digital education, and industry collaboration.The approach promises to enhance online safety for millions of Indian users and organizations.