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How I Lost a Big Client to a Missing Comma (And Built a JSON Formatter Tool to Save You)
- A missing comma in JSON code led to a client's website disappearing from Google search results after months of SEO work.
- Ignoring technical aspects like JSON can lead to significant SEO setbacks, as search engines rely on it to understand website content.
- Common JSON mistakes include missing commas, quote mark problems, and missing brackets, which can break the entire code.
- Ensuring proper JSON structure is crucial for improving search rankings and visibility online.
- Tools like Google's free testing tools and the JSON Formatter & Validator tool can help identify and fix JSON errors efficiently.
- Emphasizing the importance of checking JSON code before focusing on other SEO strategies, the author highlights the foundational role of JSON in website optimization.
- Monitoring JSON regularly, learning to spot common mistakes, and testing before publishing changes are key steps to maintain SEO health.
- The article stresses the significance of addressing technical details like JSON alongside traditional SEO practices for successful online visibility.
- By sharing personal experiences and lessons learned, the author advocates for prioritizing technical foundations, such as proper JSON implementation.
- The actionable plan includes checking JSON, fixing errors, testing changes, and monitoring regularly to ensure optimal SEO performance.
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