menu
techminis

A naukri.com initiative

google-web-stories
Home

>

Startup News

>

How Lauren...
source image

Gritdaily

5d

read

293

img
dot

Image Credit: Gritdaily

How Lauren Petrullo Uses AI to Scale Marketing and Grow Brands Fast

  • Lauren Petrullo, the founder of Mongoose Media, embraces burning $5,000 on marketing as essential for gathering data, not immediate results.
  • Petrullo leverages AI tools like Chatbot Builder and Jasper to scale marketing efforts and increase conversions through more personalized interactions.
  • She emphasizes the importance of building trust with consumers through personalized, culturally relevant messaging and advocates for investing money wisely in business growth.
  • Petrullo encourages brands to focus on 'edutaining' content, embrace radical inconsistency, and prioritize hobbies as a strategy to prevent burnout in entrepreneurship.

Read Full Article

like

17 Likes

For uninterrupted reading, download the app