<ul><li>Pharmaceutical sales reps struggle with managing numerous leads and limited time for personalized interactions with healthcare professionals.</li><li>Copilot in Dynamics 365 Sales assists sales teams in sorting and prioritizing leads based on engagement data, eliminating guesswork and enabling focused follow-ups.</li><li>By leveraging AI to analyze HCP behavior like email interactions and content engagement, Copilot identifies warm leads and suggests appropriate next steps for sales reps.</li><li>The use of Copilot enhances productivity and strategic decision-making in pharma sales by helping reps focus on engaged HCPs, interpret signals indicating interest, and revive old leads with potential.</li></ul>

How Pharma Sales Teams Can Actually Use Copilot in Dynamics 365

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