<ul><li>Protests against Tesla, branded as Tesla Takedown, have been on the rise as a reaction to Elon Musk's actions and the influence he wields.</li><li>The protests are affecting Tesla's stock price and new car registrations, making ownership of a Tesla vehicle increasingly politically charged.</li><li>Criticism of Tesla's products, such as the Cybertruck, and skepticism towards its self-driving technology have caused the hype around the company to fade.</li><li>Ed Niedermeyer, author of a book on Tesla and an organizer of the Tesla protests, offers insights on the company's reality versus the myth and the global protest movement it has sparked.</li></ul>

How the Tesla brand turned so toxic

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