<ul><li>Design itself doesn’t generate direct revenue, but is a piece of the puzzle alongside marketing, development, sales, and customer support. Measuring ROI in design requires a different approach.</li><li>To prove the value of design, use tools like Hotjar, Google Analytics, and user testing to understand user behavior. Data-driven insights and improvements showcase effectiveness.</li><li>Design's impact can be measured through improved key success metrics such as conversion rates, customer support requests, and user retention. Examples from companies like Amazon, Spotify, Airbnb, Instagram, and PayPal demonstrate the significant business impact of design.</li><li>Avoid perfectionism and focus on making iterative design improvements. Design is not a cost but an investment with real returns that can be quantified in business outcomes.</li></ul>

How to measure ROI in Product Design — Is it even possible?

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