<ul><li>Giving Tuesday is celebrated worldwide and has become the biggest day of giving globally, which has heaped a lot of pressure on nonprofits.</li><li>Rather than seeing Giving Tuesday as an opportunity, some organisations view it as a disappointment. Low donations.</li><li>Establish specific goals, goals focused on solvable problems rather than random financial targets pulled from the air.</li><li>Creating an image for Giving Tuesday that can be used for email marketing and social media is important.</li><li>Matching gifts are great for fundraising campaigns as it motivates donating more.</li><li>Create a unique donation page on your website just for your Giving Tuesday campaign. Encourage some ambassadors.</li><li>Send teaser and reminder emails, host a Facebook live and send out thank-you messages after successful Giving Tuesday campaigns.</li><li>Set up a donation page, thank-you email and refer to it as you write campaign emails.</li><li>Establish early on what the Giving Tuesday plan needs to look like and everything in a document for easier reference later.</li><li>Focus on your own campaign, give people a reason to give, and plan well.</li></ul>

How to Plan a Simple Yet Powerful Giving Tuesday Campaign

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