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How to Use AI for the Right Ask (Without Being Creepy)
- When used thoughtfully, AI can actually help you be more human and strengthen your authentic connections with donors.
- AI’s value lies in solving complex, role-specific problems, like assisting a fundraiser in making the right ask.
- AI can assist in aligning the perfect ask with right timing, real relationships, genuine interactions, resonating with donor interests, and appropriate amount.
- Before making an ask, AI can help with Smart Donor Research, the Art of Timing, and Personalization That Feels Authentic.
- AI can suggest optimal amounts to ask for, analyze successful past pitches, identify language that resonates with similar donor groups, and prepare responses to potential objections.
- To avoid being creepy, context should be added when using AI as a helpful tool.
- Training AI tools with information specific to your organization, and not using AI for everything, can make interactions more meaningful, more personal, and more effective.
- The use of AI doesn’t automate the entire fundraising process but assists strategically in creating a seamless connection with Blackbaud fundraising solutions.
- Momentum’s AI-powered Donor Engagement Platform can help improve the ask and reach the right donor at the right time with the right message.
- The use of AI in fundraising can help make communications more human and authentic.
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