<ul data-eligibleForWebStory="false"><li>The focus on preventative pet care led to the creation of Every Wag, aiming to simplify pet care management for overwhelmed pet owners.</li><li>The team prioritized features by analyzing existing pet care apps to determine necessary elements, desirable additions, and areas for innovation.</li><li>User feedback and research highlighted the need to reduce friction in pet care routines and simplify task completion for pet parents.</li><li>Key features of the app included pre-built common events, simplified scheduling for multiple pets, and streamlined task completion directly from notifications.</li></ul>

How We Prioritized What to Build First in Our Pet Care App

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