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In major reversal, Apple explores using Anthropic or OpenAI to power Siri AI

  • Apple is exploring the use of AI technology from Anthropic PBC or OpenAI for a new Siri version to enhance its struggling AI efforts.
  • The company has held discussions with Anthropic and OpenAI to train versions of their large language models for Siri on Apple's cloud infrastructure.
  • This potential shift from using in-house AI models to third-party models like Claude or ChatGPT would indicate Apple's challenge in the generative AI space.
  • Apple's investigation into third-party models is in early stages, with no final decision made, alongside ongoing development of an internal project called LLM Siri.

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