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India again delays rules to break PhonePe-Google Pay duopoly

  • India has further delayed implementing a plan to limit big tech companies' control over the country's digital payments system.
  • The deadline for implementing a 30% cap on any individual app's share of transactions on the Unified Payments Interface (UPI) has been extended to December 31, 2026.
  • This decision temporarily benefits Walmart-backed PhonePe and Google Pay, which handle over 85% of UPI transactions.
  • The National Payments Corporation of India has struggled to find a solution that enforces market share restrictions without disrupting service for millions of Indian users.

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