Indian IT is shifting from manpower-intensive service delivery to AI-powered productivity, productisation, and platformisation, embracing a new approach called 'services as software' (SaS) beyond SaaS.
The convergence between service and product models is becoming crucial, with startups already embracing the SaS model and larger firms slowly transitioning.
India's success in building products like UPI and DBT serves as a template for global leadership in this evolution.
The industry is moving towards 'services as software' (SaS) model, focusing on advanced technology for efficient outcomes.
AI-driven workflows and automation are reshaping service delivery, enabling faster delivery and scalability for businesses.
Companies like Wipro, Infosys, and TCS are leveraging AI to transform service code into reusable platforms, reducing manual interventions.
AI-native talent is crucial for delivering value with fewer people, shifting from headcount-based billing to impact-based outcomes.
Challenges include managing legacy service contracts, reskilling the workforce in AI tools, problem-solving, and business strategy.
The global trend towards AI-driven services is reshaping enterprise expectations, with firms like Accenture restructuring their services model under AI-first frameworks.
While Indian IT firms are transitioning towards AI-powered services, gaps remain in understanding enterprise expectations for measurable outcomes and value-based pricing.