The Indian software market is projected to reach $100 billion by 2035, driven by artificial intelligence (AI) and automation.
With 75% of the current market dominated by global players, Indian startups need to focus on building India-oriented solutions that demonstrate strong product-market fit and value-driven innovation.
The growing adoption of AI and cloud in enterprises is expected to contribute $35 billion in market expansion, with increased software spend by digital-native businesses.
SMBs will be a major driver of growth, with vertical SaaS solutions unlocking a $13 billion opportunity.