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Ineos CEO: People Don't Want To Be Force-Fed EVs

  • Ineos Automotive CEO, Lynn Calder, expresses frustration over industry top-down policies pushing full electrification, emphasizing the importance of listening to customer demand for choice.
  • Calder mentions the popularity of hybrids and the challenging impact of policies on smaller auto companies like Ineos, which is currently embracing new technology.
  • Ineos introduced the Fusilier, an electric vehicle with a range-extender option, but the project is currently paused due to uncertainties about market viability by 2027-2028.
  • Calder anticipates the EU may extend sales of non-zero-emissions vehicles beyond the deadline, acknowledging the potential for carbon-neutral fuels like hydrogen or synthetic fuels in reducing emissions.

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