<ul><li>Insurity's survey reveals that only 15% of consumers prefer a fully self-service, digital-only insurance experience, while 48% prefer a digital-first model with the option for human interaction.</li><li>Consumer communication preferences vary, with 47% using the phone, 44% preferring email updates during claims, and others favoring text messages or app notifications.</li><li>64% of consumers would consider switching insurers for a better digital experience, emphasizing the importance of meeting digital expectations for retention and competitive differentiation.</li><li>Insurers are advised to strike a balance between technology and human interaction to enhance user satisfaction, trust, loyalty, and long-term engagement in the digital insurance landscape.</li></ul>

Insurity Survey Finds Only 15% of Consumers Prefer a Fully Digital Insurance Experience

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