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Interview with Petr Kaplunovich, Director of Design at Stackpoint, ex-Google, MIT
- Petr Kaplunovich, Director of Design at Stackpoint and ex-Google, shared his journey from studying physics to getting involved in design through events and projects.
- His experience includes working with Paul English at Kayak and Brian Kalma at Zappos, shaping his approach to product design.
- Challenges at work include accessing B2B users, balancing buyer-user dynamics, and learning curve in different industries within real estate or fintech.
- Petr leverages AI for research and prototyping but finds it inefficient in tasks requiring originality like naming and branding.
- Design inspiration sources for Petr include Mobbin, Twitter for experimental ideas, and Pinterest for visual inspiration.
- Key influences from his cultural background include instilled ambition, interest in human psychology, critical thinking, and balancing Russian pessimism with optimism in the U.S.
- Petr reflects on early career mistakes of not taking enough ownership and focusing more on personal growth over supporting teammates.
- Traits of effective leaders according to Petr include optimism, empathy, and strong emotional intelligence.
- Important qualities in designers include comfort with uncertainty, empathy, and taste developed over time through observation and practice.
- Skills crucial for product design not commonly taught in school include agency in uncertain situations, building taste, empathy, and psychology.
- Common issues in designer portfolios according to Petr are highlighting only successes and including unreadable diagrams, stressing the importance of honesty, reflections on failures, and clear presentation of work.
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