<ul><li>Emotional intelligence in sales is crucial for establishing genuine connections with modern buyers, impacting success in the industry.</li><li>Language alone cannot convey emotional intelligence in sales effectively, as words may be misinterpreted. Sellers must focus on connection and empathy beyond just polished scripts.</li><li>To bridge the gap in communication, sellers should pay attention to non-verbal cues, understand the prospect's actual feelings, and adapt their communication style to match the customer's preferences.</li><li>While AI can assist in sales activities, sellers should balance its use with their human touch to create a more impactful connection with buyers.</li></ul>

Is Emotional Intelligence in Sales the Key to Better Communication?

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