Addressable and Sevio have partnered to address the targeting challenges faced by Web3 advertisers on major crypto platforms.
The partnership enables programmatic display ad placements on prominent blockchain platforms, offering seamless campaign management and on-chain attribution.
Advertisers can access premium ad inventory on high-traffic crypto sites and leverage wallet-aware targeting to reach high-intent crypto users.
The collaboration aims to redefine Web3 display advertising, providing better targeting and real-time optimization for engagement and on-chain behavior.