Peter Winick, the founder and CEO of Thought Leadership Leverage, emphasizes the importance of creating value for oneself as well as for clients in consulting engagements.
He notes that thought leaders often focus on the substantial value they provide to clients but may overlook the value they should extract for themselves in the process.
Winick suggests that if the value created for oneself is disproportionately low compared to the client value, there might be an issue with pricing or positioning of the engagement.
He prompts individuals to reflect on whether they dedicate enough time to generating value for themselves in addition to maximizing client value.