<ul data-eligibleForWebStory="false"><li>The NBA 2K26 cover star selection process is described as a partnership according to Zak Armitage, NBA 2K’s SVP and GM.</li><li>Cover stars are chosen months or years in advance based on relationships and partnerships with current or future basketball superstars.</li><li>Shai Gilgeous-Alexander, this year's cover star, has been involved with NBA 2K for years, contributing not only his on-court skills but also his off-court style to the game.</li><li>NBA 2K26 Standard Edition featuring SGA will be released on Sept. 5 for various platforms at different price points.</li></ul>

‘It’s a partnership,’ NBA 2K boss says of NBA 2K26’s cover star selection process

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