Gustaf Westman collaborates with Mercedes-Benz for a collection of camping gear and playful objects for the CLA, featuring bright pink colors.
The Class of Creators initiative showcases Gustaf Westman's family-friendly and perky designs, including a stowable picnic table at the rear of the vehicle.
The collection includes a pink roll-up backpack that transforms into a picnic blanket, star-shaped plates, and a hotdog tray with multiple pockets.
Gustaf Westman's design approach focuses on incorporating vibrant colors and playful shapes that align with the Mercedes-Benz CLA aesthetic.
The designer's use of bright colors aims to enhance the understanding of shapes in his objects, while maintaining a light and cheerful aesthetic.
While Gustaf Westman experiments with AI tools for fun, he prefers not to incorporate them into his designs, relying on his creativity and craftsmanship.
The collection reflects a blend of functionality and whimsy, resonating with the spirit of happy gatherings and outdoor experiences.
Gustaf Westman's Mercedes-Benz CLA gear features unique elements like a tent on the car's roof for sleeping and a wine glass holder integrated into the vehicle.
The designer's attention to detail is evident in the alignment of his designs with the Mercedes-Benz brand, incorporating elements like the iconic star emblem.
Overall, Gustaf Westman's collaboration with Mercedes-Benz showcases his playful yet purposeful approach to design, creating a vibrant and functional collection.