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It’s a shame AMD isn’t releasing a flagship GPU — now would be the perfect time

  • AMD conceded the flagship battle to Nvidia and the latter put out what could be its most disappointing flagship offering in a decade in the form of the RTX 5080.
  • For close to a decade, there has been a linear progression between AMD and Nvidia and while AMD was about to get a leg up, it decided to drop for the count.
  • In the early 2000s, ATI and Nvidia were fighting for GPU supremacy but that changed as AMD bought ATI in 2006 and it continued to battle Nvidia at the high end, but that slowly morphed in the years that followed.
  • AMD hit a reset in 2019 with the first RDNA architecture focusing on midrange graphics cards and by the RDNA 2 generation, AMD was able to contest Nvidia’s RTX 3090 with its own RX 6900 XT.
  • Then, in the next generation, AMD once again came out swinging with its flagship RX 7900 XTX, but once again, Nvidia was one step ahead.
  • The RTX 5080 is a very strange GPU as it comes with about 70% of the performance of the RTX 5090 despite being half the price.
  • When talking about cards like the Titan, and now, the RTX 5090, price doesn’t matter. It just doesn’t. These GPUs serve to put Nvidia on top of the performance stack, and there’s a group of devout users that will pay whatever price Nvidia slaps on the box.
  • Raw performance may be Nvidia’s game. But value is AMD’s, and PC gamers are in desperate need of a little bit of value right now.
  • This is the perfect time for an AMD flagship that could take the fight to Nvidia’s 80-class offering but there is no such card offered by AMD this generation.
  • If no one can contest Nvidia, the quality of hardware will quickly diminish, and the need of hour is a GPU offering value to customers.

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