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It’s not always hammer time

  • In digital experience design, relying solely on UI layouts is akin to a contractor using only a hammer to renovate a kitchen - it is not enough to address complex issues effectively.
  • Jesse James Garrett's Elements of User Experience emphasizes the importance of addressing foundational layers such as structure, scope, and strategy in addition to the user interface.
  • By understanding and applying Garrett's layers, designers can identify problem types and choose appropriate tools to solve them effectively.
  • Designers should avoid defaulting to UI solutions and instead delve into tools like short-form briefs, object mapping, service blueprints, and wireflows to address different aspects of user experience.
  • It is crucial for designers to assess the type of problem they are dealing with and select the most suitable tool rather than resorting to using all available tools for every project.
  • Choosing tools wisely can save time, focus efforts, and strengthen the design work, leading to more effective solutions.
  • A real-world example highlights the importance of targeting the core problem rather than just focusing on superficial elements, showcasing the significance of strategic problem-solving in design work.
  • To excel in UX design, it is essential to develop the skill of selecting the right tool for the job, understanding the problem's depth, and approaching it with precision and intention.
  • Design is not about using the same tool repeatedly but about knowing when and why to choose a particular tool to address the specific needs of a project.

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