<ul><li>Bengaluru-based Jetapult has acquired a stake in Saudi Arabia-based game developer UMX Studio for $4.5 Mn (INR 38 Cr) in an all-cash deal.</li><li>The investment will aid UMX's portfolio expansion, grow its audience base in overseas markets, and enable the development of games in new genres.</li><li>Jetapult will provide expertise through its 'Invest & Operate' model to enhance UMX's user acquisition, monetization efforts, and implement advanced analytics and AI tools.</li><li>The gaming industry in MENA is projected to reach $4.0 Bn in 2023, with Saudi Arabia contributing about 40% of the region's market share.</li></ul>

JetSynthesys-Backed Jetapult Picks Up Stake In UMX Studio To Foray Into MENA Region

Discover more