K Wave Media signed a $500 million securities purchase agreement with Bitcoin Strategic Reserve KWM LLC.
K Wave Media stock surged 162.9% on the announcement, reaching 1,930 KRW by market close.
K Wave Media aims to be the 'Metaplanet of Korea' through Bitcoin buys and plans to raise $500 million for a Bitcoin treasury.
K Wave Media becomes one of the first publicly traded media companies to embed Bitcoin into its core treasury operations, following a rising trend among global firms adopting Bitcoin as a corporate reserve asset.