Atul Sood has been appointed as the Senior Vice President of Sales & Marketing at Kia India, following Hardeep Singh Brar's departure to BMW Group India as President and CEO last month.
Sood possesses nearly three decades of experience in the automotive sector, previously working at Toyota Mobility Solutions and Services India (TMSS), Toyota Kirloskar Motors, and Toyota Motor Asia Pacific.
He holds a PGDM in Marketing from SCMHRD, Pune, and a Bachelor’s Degree in Mechanical Engineering from Thapar Institute of Engineering & Technology.
Gwanggu Lee, Managing Director and CEO of Kia India, expressed excitement over Sood's appointment, emphasizing his industry expertise and strategic capabilities to enhance Kia's market position and customer satisfaction.