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Lab Grown Diamond Jewellery Startup Aukera Bags $15 Mn From Peak XV, Others

  • Lab grown diamond jewellery startup Aukera raises $15 Mn in Series B funding led by Peak XV.
  • Existing investors like Fireside Ventures and Sparrow Capital also participated, valuing Aukera at INR 600 Cr.
  • Aukera plans to use the funding for retail expansion, new market entry, and product range enhancement.
  • The startup competes with Tata Group's Trent and BlueStone in the lab-grown diamond segment, aiming to capture the market shift towards affordable lab-grown diamonds.

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