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Lilia Pulova: Business Case Ownership—The Product Owner’s Core Duty

  • Lilia shared insights on an exceptional Product Owner who maintained consistent and inspirational presence with the team, fostering motivation and pride in product development.
  • In contrast, she highlighted a Product Owner who exhibited poor practices by arriving unprepared at meetings, delegating business decisions to developers, and failing to take ownership of the business case.
  • The importance of Product Owners owning the business case and ensuring proper preparation to guide the team was emphasized.
  • A self-reflection question was posed on how to prevent Product Owners from shifting responsibilities to the development team.

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