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Made-in-America CEOs are rooting for a manufacturing comeback, but say it takes time to do it right
- CEOs of Made-in-America businesses recognize the benefits of boosting domestic manufacturing but acknowledge that it requires a significant investment of time, money, and planning.
- There is optimism among American-made company CEOs regarding the push for more products to be manufactured in the US, despite challenges in the speed and unpredictability of the current administration's approach.
- Companies like Darn Tough and Decked are well-positioned to benefit from a higher tariff environment due to their domestic sourcing and manufacturing processes.
- The Trump Administration aims to bring manufacturing back to the US through tariffs, although concerns exist about the impact on international trade relationships.
- CEOs emphasize the need for a careful approach to trade policies and express discomfort with potential instability and broad actions that may affect friendly allies differently from countries like China.
- Expanding production capacity for American-made companies involves years of developing supply chains, facilities, and talent, which cannot be achieved quickly or easily.
- Companies like Decked have invested in US production facilities after extensive research and collaboration with local suppliers, benefiting from closer proximity and expertise.
- The uncertainty of tariff-related fluctuations poses challenges for companies looking to invest in expanding their manufacturing capabilities, affecting the affordability of imported machinery.
- CEOs stress the importance of a longer runway to revive domestic manufacturing, emphasizing the need to develop supply chains and train the workforce.
- Despite the challenges, there is belief that with sufficient time and investment, US manufacturing can be revitalized, offering opportunities for the workforce and the economy.
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