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Marc Benioff says the narrative that AI will end white-collar jobs is wrong

  • Salesforce CEO Marc Benioff believes AI will not result in mass job losses but rather enhance the workforce.
  • Benioff views AI as a tool for radical augmentation of the workforce, contrary to some tech industry predictions.
  • He has paused hiring in certain areas at Salesforce to leverage AI productivity but is increasing sales-related hires due to customer demand for AI deployment.
  • Benioff emphasizes the importance of overcoming fears surrounding AI and highlights the potential for significant AI-driven growth in small and medium businesses.

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