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Matomo 5 vs. Google Analytics: AI-Powered Privacy for Data-Driven Businesses
- Matomo 5 offers advanced features like heatmaps, A/B testing, and user profiling.
- It allows seamless integration with machine learning models for tailored insights and predictive models.
- Being open-source, Matomo 5 provides customization and avoids third-party data storage risks.
- Matomo 5 ensures data compliance and adaptability to GDPR, CCPA, and other privacy requirements.
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