<ul data-eligibleForWebStory="true"><li>Meta is taking legal action against a company called Joy Timeline for advertising generative AI apps that enable users to 'nudify' people without consent on Meta's platforms.</li><li>The lawsuit follows a CBS News investigation that revealed numerous ads for these digital undressing apps on Meta's platforms.</li><li>Meta aims to prevent Joy Timeline from listing its ads for CrushAI nudify apps across its social media platforms as the company tried to circumvent Meta's ad review process.</li><li>Ads for AI deepfake nude tools were found on Instagram even after Meta removed ads flagged by the investigation.</li><li>The ads targeted men in the US, UK, and EU, violating safety policies, driving blackmail schemes, and often ending up in children's hands.</li><li>Such apps are predominantly advertised for use against women and female celebrities.</li><li>404 Media also reported on nonconsensual AI deepfake creation tools on Instagram in April 2024, leading Apple and Google to remove flagged apps from their marketplaces.</li><li>San Francisco filed a lawsuit against 16 frequently visited AI 'undressing' deepfake websites in August 2024.</li></ul>

Meta cracks down on nudify apps after being exposed

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