<ul><li>Meta Platforms plans to create and target advertisements using artificial intelligence by the end of 2026.</li><li>The new AI tools aim to benefit small- to medium-sized businesses by simplifying ad creation efforts.</li><li>However, some larger retail brands are cautious about ceding more control to Meta due to concerns about the quality of AI-generated content.</li><li>Meta intends to offer AI tools for creating ads from scratch, enabling brands to provide a product image and budgetary goal for automated ad generation.</li></ul>

Meta to Use GenAI to Automate Ad Creation and Targeting

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