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Meta's largest AI competitors are fighting for users inside its most popular chatbot app: WhatsApp
- WhatsApp has become a hub for AI chatbots like ChatGPT and Perplexity, challenging Meta AI.
- Users leverage WhatsApp's AI bots for tasks like fact-checking and creative content, with WhatsApp being the largest surface for Meta AI use.
- Both OpenAI's ChatGPT and Perplexity's chatbot are accessible on WhatsApp, allowing users to interact with them through the app.
- The competition among AI chatbots on WhatsApp could make it difficult for Meta AI to become the default choice for users globally.
- Companies like OpenAI and Perplexity connect their chatbots to WhatsApp through the WhatsApp Business Platform without formal partnerships with Meta.
- WhatsApp's extensive reach in emerging markets makes it an attractive platform for AI companies to engage with users without the need for additional app downloads.
- WhatsApp users can access different AI chatbots like ChatGPT and Perplexity directly by saving their official numbers and starting a chat.
- The use of AI chatbots on WhatsApp has become a marketplace where users can ask questions, generate images, and interact with voice notes.
- Users are turning to AI chatbots on WhatsApp to verify information and combat misinformation, enhancing the app's utility.
- Mixing and matching chatbots within WhatsApp has become common, offering users flexibility in choosing the right AI for various tasks.
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