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The Verge

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Image Credit: The Verge

Meta’s Ray-Bans have sold 2 million pairs — its maker is prepping to sell 10M each year

  • EssilorLuxottica, the producer of Ray-Ban Meta smart glasses, has sold 2 million pairs since their October 2023 debut.
  • The company aims to produce 10 million Meta glasses each year by the end of 2026.
  • EssilorLuxottica sees the Ray-Ban Meta glasses as a shared platform ready to include third-party brands, and is expanding production capacity to meet the high demand.
  • Meta is also focusing on the development of AI-supported features and subscription services for the glasses, aiming to become a main digital platform.

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