Strategy (formerly MicroStrategy) is escalating its Bitcoin holdings with an ambitious $84 billion strategy to acquire more Bitcoins, reaching a total of over half a million BTC.
The company recently introduced the 42/42 Plan, aiming to raise $84 billion in capital over two years, split equally between equity and fixed-income instruments for further Bitcoin acquisitions.
Despite sustaining a net loss, Strategy's stock has risen by 32% this year, outperforming the Nasdaq 100 index, driven by aggressive Bitcoin purchases making it the world's second-largest institutional Bitcoin holder.
Strategy's Bitcoin portfolio has yielded a 13.7% return in 2025, with a target to reach a 25% yield and $15 billion profit goal by year-end, reflecting the company's bullish stance on Bitcoin.