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Mitsubishi’s former Chinese joint venture eyes RHD markets, could include Australia

  • Soueast, a Chinese car company, is expanding globally and may target markets like Australia for its vehicles including a ute.
  • Formerly a joint venture with Mitsubishi, Soueast has been focusing on left-hand drive markets but plans to enter right-hand drive markets with a balance of fuel, hybrid, and electric models.
  • Soueast aims to launch new energy vehicles and prioritise pure electric vehicles for Europe. It plans to deeply integrate into markets and operate R&D hubs across different regions.
  • Soueast plans to introduce SUVs, sedans, and a ute by 2030. Its current offerings include SUVs like S06, S07, and S09 with various engine options and hybrid technology.

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