Siroko, the Asturian sportswear brand, collaborates with El Departamento to open its first concept store in Barcelona.
The store, located at 113 Rambla de Catalunya, features a 149-square-meter space designed to blend natural environments with sports technology.
El Departamento uses modular display systems and distinct lighting schemes to shape the space, creating a spatial rhythm that aligns with the brand's narrative.
The project focuses on organic textures combined with synthetic materials, enhancing the retail experience and reflecting Siroko's values of technical precision and outdoor engagement.