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Money won’t solve for scaling, innovation does: tech executives on growth hacking

  • Founders and tech executives in India's startup ecosystem are exploring innovative ways to scale and grow their businesses.
  • Strategies such as hacking growth through existing distribution partnerships and making quick, innovative decisions are being employed.
  • Srikanth Iyer, CEO of HomeLane, shared how his company partnered with Intel and textbook publishers to reach a larger audience.
  • Rohini Srivathsa, CTO of Microsoft India and South Asia, emphasized the importance of leveraging technology, particularly AI, to scale businesses without excessive spending.

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