<ul><li>Apple Intelligence adoption is exceeding expectations, with users embracing the technology.</li><li>Nearly 80% of eligible U.S. iPhone owners have downloaded and engaged with Apple Intelligence.</li><li>Survey shows 42% of respondents consider Apple Intelligence extremely or very important for their next iPhone.</li><li>U.S. consumers would pay up to $9.11 per month for unlimited Apple Intelligence access.</li></ul>

Morgan Stanley: Apple seeing stronger Apple Intelligence adoption than initially expected

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