MoviePass and Mysten Labs are launching Mogul, a competitive entertainment platform inspired by fantasy sports and built on the blockchain.
Users can compete in fantasy-style tournaments making predictions about films' critical ratings, awards, and box office performance, with a chance to win digital collectibles and in-game currency.
More than 400,000 people have signed up for Mogul's early-access waitlist, and the platform aims to blend ticketing, fandom, and speculation into one seamless entertainment journey.
MoviePass, known for its past financial troubles, is now pivoting towards NFTs and blockchain-based sports betting for film enthusiasts, as a new strategy to engage fans and infuse gamification in the cinema industry.