<ul><li>Nazara Technologies integrates with ONDC Network to launch gCommerce, an innovative in-game monetization platform that seamlessly integrates e-commerce within games.</li><li>The integration aims to address low in-app purchase conversion rates and poor yields from advertising for Indian game developers.</li><li>Game developers can monetize through an affiliate revenue-sharing model, earning a commission on successful transactions initiated by players through the gCommerce platform.</li><li>The integration enhances the user experience by allowing informed purchases while continuing the gaming journey.</li></ul>

Nazara Tech integrates with ONDC Network to Launch "gCommerce", check details

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