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NBA Star Jaylen Brown Reveals 10 Boston Entrepreneurs Selected For His Wealth-Building Incubator Program

  • Boston Celtics star Jaylen Brown has revealed the 10 recipients of the first incubator program through his nonprofit initiative, Boston XChange (BXC).
  • The program, in collaboration with JLH Fund, aims to generate $5bn in generational wealth within Boston’s communities of color.
  • It will provide visionary creators from underrepresented communities with the business resources needed for successful prototypes, produced and launched projects.
  • As part of the incubator, recipients will receive $100,000 in grant funding and access to work and creator spaces.
  • Creators will receive business services valued at over $150,000, plus three years of coaching to help accelerate their ventures.
  • The program was launched as part of Brown's mission to combat Boston's racial wealth gap.
  • PYNRS Performance Streetwear, Future Masters Chess Academy, Little Cocoa Bean Company, Melanin Haircare, Anawan Studios and Crown Legends are among the recipients.
  • Uvida Shop, Rivet App, Everybody Gotta Eat and Dorchester Art Project are also participating in the incubator program.
  • Brown's nonprofit initiative was inspired by his desire to create a 'Black Wall Street' in Boston following last year's protests.
  • Boston's wealth disparity between Black and White families was drawn to Brown's attention. The average net worth for a Black household in the region in question is $8, compared with six figures for a White household.

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