<ul><li>Netflix is expanding its livestreaming content offerings with sports content, comedy, awards shows, and special events.</li><li>New programs coming to Netflix include a rematch fight, NFL Christmas Day matchups, the 32nd Annual Screen Actors Guild Awards, and 'Netflix Tudum 2025: The Live Event.'</li><li>The company is introducing Netflix Ads Suite for advertisers, incorporating first-party data and expanding programmatic ad-buying options.</li><li>Netflix highlighted its Gen Z and millennial audience reach to advertisers, stating that it attracts more 18- to 34-year-olds than any other U.S. network.</li></ul>

Netflix adds more live TV to its lineup

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