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Netflix co-CEO Ted Sarandos applauds HBO Max rebrand: 'This move makes sense'
- Netflix co-CEO Ted Sarandos supports Warner Bros. Discovery returning to HBO Max branding.
- Sarandos mentioned Netflix's branding advantage in being a single brand from the beginning.
- He expressed surprise at Warner Bros. Discovery dropping the HBO name from the streamer.
- Sarandos also commented on Apple's streaming strategy and the renaming of Comcast cable networks to Versant.
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