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Netflix gaming exec reveals a new AI role after the shutdown of a buzzy games studio and layoffs

  • Mike Verdu, former games chief at Netflix, is now leading a generative AI gaming division at the streaming giant.
  • Netflix launched a games division in 2021, but as of September 2023, less than 1% of its subscribers had played its games.
  • Netflix replaced Verdu with Alain Tascan in July and shut down a unit dedicated to developing elaborate games.
  • Executives at Netflix see games as a tool to boost subscriber retention and have expressed commitment to the gaming sector.

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