<ul><li>Plush, a new-age personal care brand, raises Rs 40 crore in a growth funding round led by Rahul Garg with participation from various investors.</li><li>The startup previously raised Rs 26 crore and aims to achieve an ARR milestone of Rs 200 crore in its next growth phase.</li><li>Founded in 2019, Plush offers products in period care, intimate wellness, hair removal, and self-care essentials.</li><li>Plush reported 84% year-on-year revenue growth to Rs 28.87 crore in the fiscal year ending March 2024 and is projected to close FY25 with Rs 65 crore in revenue.</li></ul>

New-age personal care brand Plush raises Rs 40 crore to deepen its market presence

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