Meta CEO Mark Zuckerberg, Instagram head Adam Mosseri, and other Meta execs acknowledged in a new court filing that TikTok was outperforming Facebook.
Zuckerberg mentioned that Facebook had lost momentum to TikTok, which creates a shared context among friends through its content.
Various executives agreed that TikTok was excelling in the social media market, surpassing platforms like YouTube and engaging users with innovative features like longer video uploads.
Internal discussions revealed Meta's concerns about the competitive landscape and the need to enhance Facebook's offerings to better compete with the likes of TikTok.