The News/Media Alliance criticized Google for introducing AI Mode in its search engine, accusing it of 'theft' as the feature aims to retain users on Google's platform.
News/Media Alliance President Danielle Coffey stated that Google's use of content without returns is detrimental to publishers, and called for measures to prevent further dominance by a single company.
The Alliance had previously taken legal action against Google in an antitrust case, advocating for publishers to have the option to opt out of allowing search engines to use their content.
Google has faced criticism for not providing publishers the choice to opt out of AI training for their content to appear in search results, indicating a shift towards more AI-driven services.